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Momentive Performance Materials Launches HARMONIE™ – Innovative Derived-Naturals for the Beauty and Personal Care Industry

março 21, 2023

When science and nature work together, you find HARMONIE.

NISKAYUNA, New York – March 21, 2023 – Momentive Performance Materials, Inc. (Momentive), a global high-performance silicones and specialty solutions company, has launched HARMONIE – a pioneering range of high-performance derived natural and natural ingredients for the beauty and personal care industry.

The HARMONIE product range combines Momentive’s world-leading technology with derived natural plant and mineral raw materials. This winning combination delivers more sustainable, renewable, and biodegradable high-performing beauty products. The first products launched under the brand include HARMONIE Soft Fluid, a highly volatile emollient and solvent that enhances product spreadability and sensorial properties, HARMONIE Silken Gum, a naturalized silicone gum range and HARMONIE Luxe-4 Powder, a natural silica microsphere. Expansion of the HARMONIE line of products will continue in the coming months and beyond.

“HARMONIE is a result of dedicated R&D to create a product range where science and nature work together to provide an improved environmental profile across many beauty product applications without sacrificing performance,” said Jose Luis Conde, Vice President and Global Segment Leader, Beauty, and Personal Care. “The HARMONIE launch is exciting because it’s just the beginning. It is the first stage in a wider development program of derived natural products to continue to meet the industry’s need for the next generation of beauty product with high-performance and aesthetic properties that fit today’s value-driven consumers. At Momentive we understand the benefits that silicone technology brings to the personal care industry which puts us in a unique position to deliver the same level of performance from HARMONIE a naturally derived product range.”

The brand is Momentive’s first in the beauty sector that incorporates plant-derived materials. Momentive will continue to develop naturalized silicone and natural products that offer comparable performance to silicone-based ingredients. HARMONIE is specifically designed with biodegradable technologies, which help enhance the production processes’ energy efficiency, and reduce waste produced.

“At Momentive, we are constantly innovating to deliver products and materials that solve customers’ real-time challenges, while caring for our planet,” said Sam Conzone, Momentive President & CEO, PhD. “We create Solutions for a Sustainable World™ – From our products, through our people, for our planet. HARMONIE is a tangible example of how we are doing this.”

The launch of HARMONIE aligns with Momentive’s key innovation programs around key market drivers, such as clean beauty and naturality. With its responsible ingredient sourcing and biodegradable product designs, the HARMONIE product range also supports the company’s sustainability commitments, which include producing innovative, products that positively impact the planet, and reduce the environmental impact from our plants and integrated supply chain. To learn more about HARMONIE, visit: http://www.harmoniebymomentive.com.

Visit Momentive’s booth #AH30 at the in-cosmetics 2023 show in Barcelona, Spain, from March 28th to 30th to experience HARMONIE by Momentive first hand.

About Momentive

Momentive is a premier global advanced materials company with a cutting-edge focus on silicone and specialty products. We deliver technologies, solutions and processes designed to propel our customer’s products forward—products that have a profound impact on everyday life from dawn to dusk, and from living rooms to outer space. With every innovation, Momentive aims to create a more sustainable future. Our vast product portfolio is made up of advanced silicone solutions that play an essential role in driving performance across a multitude of industries, including agriculture, automotive, aerospace, electronics, personal care, consumer products, building and construction, and more.

Momentive Performance Materials, Inc. is an indirect wholly owned subsidiary of MOM Holding Company and is one of the largest producers of silicones and silicone derivatives. Additional information about Momentive and its products is available at momentive.com.

For additional information, please contact:

Natalia Melo
BPC Marcom Business Partner
Mobile: +55 11 91173 6072
natalia.melo@momentive.com