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 Focus On Personal Care

Released Monday, May 23, 2011
David Cohon, Global Marketing Director Personal and Home Care, provides an overview of Momentive Performance Materials’ core competencies and differentiated technologies in personal care at the New York Society of Cosmetic Chemists (NYSCC) Suppliers’ Day 2011 in Edison, New Jersey. These include: 1) Sensory enhancement – creating a silky softness that can be hard to achieve with traditional materials in finished formulations for makeup, creams, lotions, shampoos, conditioners and styling products, 2) Softening and conditioning – providing hair with exceptional conditioning as well as long-lasting softness, shine and manageability for a silky, soft feel and full, healthy look, 3) Surface modification – enhancing transfer resistance, long wear with comfort, shine and protection in a variety of skin and hair care formulations, 4) Consistent spreading – allowing for consistent spreading and wetting to improve the dispersion of pigments and spreading of active ingredients and organic oils.